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Spirits Sales Stay Solid, Especially in Control States Despite Tuff Comp; $$ Up Almost 6% for 12 Mos  

While beer biz sagged in May and early Jun scans so far, spirits trends not fazed by bad weather, tuff comps, you name it. Control state spirits volume +4.2% in May, going against +8% in May 2018, NABCA reports; $$ sales +7.1%.  Rolling 12-mo volume +3%, $$ +5.9%. Then too, Nielsen reports spirits dollar sales +3.6% in its scans for 4 wks thru Jun 15, volume +1.2%, tho as analysts at Cowen note “we continue to find NABCA more reliable in evaluating spirits trends.”

INSIGHTS Express, Vol 21, No 129; June 26, 2019

 

Limping into Summer Selling Season; Taxpaids Slip 1.5% in May, -0.7% for 5 Mos; Flattish w/Imports  

Beer biz still waiting for the sun to shine in ’19, at least volume-wise.  Domestic brewers’ taxpaid shipments off 223K bbls, 1.5% in May, estimates Beer Inst economist Michael Uhrich.  That was 4th straight dropoff, pushing yr-to-date estimate to -439K bbls, 0.7%. Add in 246K-bbl increase for imports thru Apr and reported US shipments -193K bbls, -0.2% yr-to-date.  That tracks off-premise scan data in Nielsen, -0.4% thru Jun 8. Not awful, but Jan-May shipments comp pretty easy: -2% same period last yr. Distrib orders for Jun not exactly lightin’ it up either, we hear.

INSIGHTS Express, Vol 21, No 125; June 20, 2019

   

 

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 2019 Beer Marketer's Insights Seminar

★ANNOUNCING★
The 2019 Beer Insights Seminar will be held in New York City, on Sunday evening, November 17th to Monday, November 18th at Convene.